The application period for 2022 Tourism Assistance Program (TAP) funding is now open. The Watkins Glen Area Chamber of Commerce will be accepting applications through October 8, 2021, for projects that support and promote tourism in Schuyler County, New York. The source of dollars from which projects will be funded is the County’s share of taxes collected on overnight stays within the County (lodging receipts). Interested individuals are invited to review detailed information and download the application from the Chamber’s website. Hard copies of the application may also be picked up at the Chamber office, located at 214 N. Franklin Street, Watkins Glen, NY. Completed forms can be submitted in person at the Chamber office or emailed to All submissions must be received on or before October 8, 2021.


As Schuyler County’s designated Tourism Promotion Agency, the Chamber creates an annual tourism budget and allocates dollars to tourism programs and efforts throughout the county. Applicants must complete an application (including past recipients) and submit to the Chamber by the deadline.


Submissions will be reviewed by the TAP Committee, which is comprised of the chairperson of the Chamber Board of Directors, two members of the Chamber Board of Directors, the Schuyler County Administrator, the chairperson of the Schuyler County legislature, two members of the Schuyler County legislature, the Executive Director of the Chamber, and the Tourism/Marketing Manager of the Chamber (or designee). Applicants may be asked to make a presentation of no longer than 10 minutes to the committee. In this case, they will be advised as to the time and date. Final funding decisions will be made by the TAP Committee.


“We encourage our partners throughout the county to be creative with their proposals and submit plans that will address our community’s most pressing needs when it comes to expanding tourism,” said Michael J. Hardy, Executive Director of the Watkins Glen Area Chamber of Commerce. “As we continue to adjust to an ever-changing and evolving landscape, we know that it will take every one of us pulling together to remain strong and competitive. We believe TAP funding will play a significant role in the County’s resurgence, and we look forward to seeing what our partners have in mind.”